brand identity – Saint Lexi

Design and Illustration ► March 4, 2026

Consistency Through Design

Your company might have countless ads and campaigns running at any given time. No matter how many there are, they should all be consistent. As you test strategy, hypotheses, and new messaging ideas, your customers...

Branding ► March 4, 2026

Time for a Brand Refresh

When starting a brand from scratch, often the design and identity secondary. You create a business based on an idea, a passion, a gap you see in the current market that you know you can...